careers

The Accounting Coordinator reports directly to the president of LeadPoint Digital. Must have experience in general accounting, receivables, sales orders, and payroll. A background in media buying is a plus. The responsibilities are varied, including managing accounting tasks, assisting with human resources functions, and coordinating media buying activities. This position requires strong organizational skills, attention to detail, and the ability to manage multiple tasks effectively. The ideal candidate will also have experience in digital media buying and be able to manage ad budgets effectively.

Full-Time Position – Roanoke, Virginia

Responsibilities

Media Buying/Receivables

• Process media purchase orders
• Focus on receivables
• Keep detailed records of client ad spends
• Maintain up-to-date knowledge of industry trends and digital media tools.

Accounting

• Perform overall accounting tasks such as accounts payable (AP), accounts receivable (AR), invoicing, and expense reports.
• Create new order entry, verify costs, product code, and billing schedules.
• Keep precise financial records while adhering to company policies and regulatory requirements.
• Reconcile bank statements, ledgers, and other financial data to ensure accuracy.
• Assist with monthly and year-end financial closings.
• Maintain confidential files and sensitive information.
• Handle special projects as directed by the President.
• File client paperwork

Payroll & Human Resources Support

• Maintaining employee records and ensuring compliance with HR policies and procedures.
• Onboarding process, including preparing new hire paperwork and coordinating orientation schedules.
• Perform benefits administration, including tracking enrollment and changes.
• Help coordinate employee training sessions and maintain training records.
• Handle payroll duties and verify that timecards are correct and submitted promptly.
• Process bi-monthly payroll, including commissions, bonuses, and vacation time.
• Respond to basic employee inquiries regarding HR policies and benefits.
• Track employee time and attendance

Qualifications

• Must have a degree in business accounting or equivalent work experience in the following areas: accounts receivable, payroll, journals, and general accounting.
• Proven experience as an Accounting Coordinator, Media Buyer, or HR Assistant.
• Must have experience in accounting software (e.g., QuickBooks) and Microsoft Office Suite (Excel, Word, PowerPoint).
• Strong background in math and basic accounting principles
• Strong organizational and time-management skills with the ability to manage multiple priorities.
• Excellent written and verbal communication skills.
• Discretion and integrity in handling confidential information.

Preferred Skills

• Experience with media buying platforms such as Google Ads, Facebook Ads, or programmatic buying tools.
• Familiarity with HR policies, employee benefits, and recruitment processes.
• Strong analytical skills and the ability to interpret campaign performance data.

The Digital Marketing Specialist is part of the production team for LeadPoint’s digital marketing programs. The Digital Marketing Specialist role performs activities such as SEO, Digital Advertising, Email Marketing, Email Workflows, and Content Management.

This is an entry role, requiring minimal experience with broad-based on-the-job training. It is ideal for anyone for recent graduates to those with 3-5 years of general marketing experience. Although a DMS may specialize in a particular activity, they are responsible for helping with all other activities listed. This role reports to Account Managers and the Director of Account Management.

Full-Time Position – Roanoke, Virginia

Responsibilities

Search Engine Optimization

• Improve keyword densities utilizing our 11-point process
• Organic link building
• SEO writing
• Keyword research and selection
• Local profile management and optimization
• Content posting

Digital Advertising

• Ad writing
• Keyword research and selection
• Budget management
• Landing page ownership and continuous improvement

Email Marketing

• HTML email development using various email service providers
• List building and segmenting
• KPI tracking and measurement

Social Media Management

• Post writing, image creation or editing, and scheduling for primary platforms (Facebook, Instagram, LinkedIn)
• Description writing, image card creation or editing, and optimization for YouTube
• Post writing, image creation or editing, and scheduling for other/emerging platforms
• Monitoring comments and messages needing client attention

Digital Content Management

• Update and edit website content as needed for client work (WordPress, Squarespace, Shopify, etc.)
• Create landing pages for client websites
• Load content for new client website projects

Digital Marketing Reporting

• Read and understand client marketing dashboard to make recommendations for Account Managers
• Use tools such as SEM Rush to track SEO and keyword performance
• Maintain lists for clients, such as media mentions

Team Synergy

• Communicate progress and status of tasks with the Account Managers
• Schedule monthly meeting with Account Managers and LPD Vice President (optional, but encouraged)
• Perform other tasks as needed from Account Managers
• Coordinate and consult with other Digital Marketing Specialists, Writers, Designers, and Developers
• Continuously evolve knowledge of online user behavior, digital marketing, and client industries

The Digital Marketing Intern is part of the production team for LeadPoint’s digital marketing programs. The Digital Marketing Intern role performs activities such as Digital Advertising Research and Writing, Email Marketing, Social Media Content Creation, and Website Content Management.

This is temporary role, requiring minimal experience with broad-based on-the-job training. It is ideal for college students enrolled in communications or marketing programs as well as recent graduates. Internships are offered on a rolling basis and generally last 90-180 days. This role reports to Account Managers. 

Full-Time Position – Roanoke, Virginia

Responsibilities

Digital Advertising

• Ad writing
• Keyword research and selection

Email Marketing

• HTML email development using various email service providers

Social Media Management

• Post writing, image creation or editing, and scheduling for primary platforms (Facebook, Instagram, LinkedIn)
• Description writing, image card creation or editing, and optimization for YouTube
• Monitoring comments and messages needing client attention

Digital Content Management

• Update and edit website content as needed for client work (WordPress, Squarespace, Shopify, etc.)
• Create landing pages for client websites
• Load content for new client website projects

Team Synergy

• Communicate progress and status of tasks with the Account Managers
• Schedule monthly meeting with Account Managers and LPD Vice President (optional, but encouraged)
• Perform other tasks as needed from Account Managers
• Coordinate and consult with other Digital Marketing Specialists, Writers, Designers, and Developers